Online MarCom Strategy Development

Internet Marketing is not E-marketing.

E-marketing stands for “…identifying, understanding, collaboratively creating, and meeting a segment of human and social needs, wants, desires, wishes digitally”, whereas Internet Marketing is “achieving marketing objectives through applying digital technologies.”

KeyFruit helps you through developing an online marketing communication strategy where “technology awareness and capability” play a crucial role: that’s where KeyFruit takes the lead.

According to your business strategy, KeyFruit draws a clear path and let you prioritize your business’ online marketing communication strategy objectives.

KeyFruit helps you

  • Create an e-marketing plan
  • Choose a top level domain name early
  • Choose the User Interface Design Methodolgy and Rules
  • Set relationships amongst all your websites to target customers, industry sites, suppliers, business sites, portals, blogs
  • Build an SEO plan and strategy for your websites and indexing
  • Understand Real-time analytics
  • Set communication utilities such as e-mail, IM, real-time voice, weblogs
  • Build your online advertising or “soft branding” strategies
  • Design and conduct e-commerce sites

and finaly tools to drive traffic to your online communication channels.